Success is a critical feature every agribusiness aspires
to have. Success in business is necessary for continuity and sustainability.
Some businesses didn’t grow beyond where they started because they have failed
to learn from successful agribusinesses. Danny Klinefelter, Member of
Granular's Industry Advisory Board highlighted seven (7) principles of success he
has observed over time, which is applicable to successful farms and they are;
1. The only truly
sustainable competitive advantage is the ability to learn and adapt faster than
management is the ability to anticipate, adapt to, drive and capitalize on
3. The best
organizations spend as much time analyzing with the need to stop doing as they
do evaluating new opportunities.
successful businesses are learning organizations. This means that everyone in
the business needs to recognize that someone, somewhere, has a better idea or
way of doing things, and
they need to be compelled to find it, learn it, adapt
it, and continually improve it.
requires continuous management improvement at a rate set by the leading edge of
your competition and not by your current comfort zone.
6. The main
difference between top 10% and the rest of the top 25% is their timing, in
terms of when to enter, expand, cut back or exit; whether it’s an investment, a
marketing decision or a business activity.
7. The future
will always belong to those who see the possibilities before they become
obvious to the typical producer.